OCEAN FLAME COMMUNICATIONS is a new marketing and communications firm for small businesses. We are presently conducting marketing research amongst the small businesses within the Greater Toronto Area and Durham Region.

The information collected in this questionnaire will be kept in confidence. The insights garnered will be used for research purposes only and not for any form of solicitation.
   
1) What kind of assistance would you need within your marketing initiatives?
Advertising
Publicity
Grass Roots
Social Media
Promotional Events
In-store demonstrations
Coupons
None
   
2) How much of your operational budget have you dedicated to marketing?
At what point in your business do you see yourself implementing such a marketing budget?
How much does marketing matter to you in your business?
Do you believe an effective marketing public relations initiative could vastly improve your business revenue?
   
3) How are you presently marketing your business for growth?
Advertising
Publicity
Grass Roots
Social Media
Promotional Events
In-store demonstrations
Coupons
Fliers
None
   
4) Would you be interested in being partnered with a charity and entertainer for a strategic marketing venture?
   
5) How do you presently communicate with your clients?
Direct Mail
Promotional Events
Quarterly phone calls
Mobile messaging
(text messages/video blogs)
Social Media postings
 (Twitter/Facebook/LinkedIn/YouTube)
Targeted advertising
 (Radio/Television/Print favoured by your customers)
Publicity
(Advertorials/Opinion Editorials in print media favoured by your customers)
   
6) How successful have these chosen tactics been for your business? Please choose the following exposure mediums and indicate on which end of the scale you mostly agree in regards with the best describes your success rating.
 
· Very Successful A  ·  B  ·  C  ·  D   Shamefully Unsucessful ·
Direct Mail
A B C D
Promotional Events
A B C D
Quarterly phone calls
A B C D
Mobile messaging
A B C D
Social Media postings
A B C D
Targeted advertising
A B C D
Publicity
A B C D
   
7) How do you find your marketing communications professionals?
Referrals
Internet Search
Past Client
Past Colleague
Posting a job advertisement
   
8) How would you prefer to compensate a marketing communications professional?
Net 30
Net 60
Contract
Deliverables
Professional's Retainer
   
Small Business Success (Optional Newsletter)
Please sign up for 'Pioneer', which is our small business success newsletter. This quarterly newsletter will showcase emerging market trends relevant to your small business as well as small businesses in your region which have achieved incredible financial, customer referral and small business success through the power of clever, costumer informed, effective and targeted marketing communications and public relations campaigns.
   
Name:
Business Name:
Region:
Phone:
Email:
 
 
   
Thank you for your time and consideration in contributing your wise experience and informed opinion to the success of our start-up business. Your direction is much appreciated.
   
 
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